Lillian Norton

Senior Expert, Product Development and Innovation Practice

Picture of Lillian Norton

Lillian comes to us with more than a decade of experience in new product development, from initial concepts to market launches. She has a keen sense of getting at what really matters to consumers and capitalizing on points of differentiation to meaningfully impact the market.

Her ability to see and develop a bigger strategic picture while also leading and executing at a very tactical level makes her a unique asset for any team looking to improve their processes and grow their business.

Lillian most recently served as the Director of Packaging Sustainability and Design-to-Value (DtV) at The Coca-Cola Company, where she stood up and led a new program management organization to tackle a vast pipeline of packaging sustainability and DtV projects. She previously held innovation and marketing roles at Procter & Gamble and Newell Rubbermaid.

When she isn’t working, you will find her pounding the pavement running or in the gym, a vestige from her former military days as an Intelligence Officer in the Army.


More about Lillian

She graduated from The United States Military Academy at West Point while playing on the tennis team for four years. After graduation, she served five years active duty as a Military Intelligence Officer in the Army, deploying to Bosnia in 2001 for peacekeeping, and supporting combat operations in Iraq from 2004-2005. She obtained her Master’s degree in International Affairs from Johns Hopkins School of Advanced International Studies (SAIS) in Washington D.C.

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